Revenue per Available Room, or RevPAR, is the metric hotel operators use to answer a single practical question: how much money does each room generate, whether it is sold or empty? This guide explains the RevPAR formula, shows how it differs from ADR and occupancy, and walks through the real-world decisions this number supports every day.

Last checked: 2026-06-24

Full name: Revenue Per Available Room · Calculation: Total room revenue ÷ total available rooms · How it’s used: Benchmarks revenue efficiency against room supply · Comparison to ADR: RevPAR factors in occupancy; ADR ignores it

How we researched this

Last checked: 2026-06-24.

Sources reviewed: Industry analyst reports, hotel operator guides, Investopedia, hospitality technology blogs, property management software documentation.

We did not conduct primary financial analysis of individual hotels, perform on-site visits, or interview hotel staff.

RevPAR at a glance

1 Formula
  • RevPAR = Total room revenue ÷ Total available rooms (SiteMinder)
2 Equivalent formula
  • RevPAR = Average Daily Rate (ADR) × Occupancy rate (Mews)
3 Industry status
  • Described as the hospitality industry’s “gold standard” top-line performance metric (CoStar / STR)
RevPAR meaning: key facts
Label Value
Full name Revenue Per Available Room
Calculation Total room revenue ÷ total available rooms
How it’s used Benchmarks revenue efficiency against room supply
Comparison to ADR RevPAR factors in occupancy; ADR ignores it

What Is a Good RevPAR Number?

There is no single “good” RevPAR number that applies to every hotel. The metric depends on market segment, location, and the property’s competitive set. Economy hotels in secondary markets may target a RevPAR between $50 and $100, while midscale properties in urban centers often aim for $100 to $200. Luxury hotels in gateway cities can see RevPAR above $300, according to industry benchmarks tracked by CoStar / STR.

What matters more than an absolute number is how a hotel’s RevPAR compares to its direct competitors. The RevPAR Index, also called the Revenue Generating Index (RGI), expresses a property’s RevPAR as a percentage of the market average. An RGI above 100 means the hotel is outperforming its comp set. Mews, a property management system provider, notes that this index is one of the most common ways operators benchmark performance.

Tip: When evaluating a hotel’s RevPAR, always compare against its own competitive set rather than an industry-wide average. A $90 RevPAR may be excellent for a limited-service property in a suburban market but weak for a full-service hotel in a downtown district.

Benchmarking by hotel type

Hotel tier strongly influences typical RevPAR ranges. Budget and economy properties operate with lower average daily rates and often higher occupancy, producing RevPAR figures in the $50–$100 band. Midscale and upscale hotels, which balance rate and occupancy more evenly, generally fall between $100 and $250. Luxury and ultra-luxury properties, where ADR can exceed $500, may post RevPAR above $300 even with occupancy rates below 70%.

Regional expectations

Geography plays a major role. Hotels in high-demand urban markets such as New York, London, or Tokyo typically achieve higher RevPAR than comparable properties in secondary or tertiary cities. Seasonal destinations like beach resorts or ski lodges may see dramatic RevPAR swings between peak and off-peak periods. The key is to evaluate RevPAR trends over time rather than fixating on a single month’s figure.

The bottom line: A “good” RevPAR is one that exceeds the property’s competitive set average and trends upward over time. No universal benchmark replaces market-specific context.

The bottom line: The bottom line: A “good” RevPAR is one that exceeds the property’s competitive set average and trends upward over time. No universal benchmark replaces market-specific context.

How Is RevPAR Calculated?

The RevPAR formula is straightforward: divide total guestroom revenue by the total number of available rooms for the period being measured. Available rooms means every physical room in the hotel, whether sold or unsold, multiplied by the number of days in the period. SiteMinder, a hotel distribution platform, provides this as the standard calculation method.

An equivalent formula is RevPAR = Average Daily Rate (ADR) × Occupancy rate. Because ADR already represents revenue per sold room, multiplying it by the proportion of rooms sold yields the same result as the direct formula. Amadeus Hospitality confirms that both approaches produce identical figures when applied to the same data.

Real-world example

A 200-room hotel generates $40,000 in room revenue on a given night. With 200 available rooms, RevPAR = $40,000 ÷ 200 = $200. Alternatively, if the hotel sold 150 rooms at an ADR of $266.67, occupancy is 75% (150 ÷ 200). RevPAR = $266.67 × 0.75 = $200. Both paths lead to the same number.

RevPAR can be calculated daily, monthly, or annually. Annual RevPAR uses total room revenue for the year divided by total available room nights (rooms × 365). This flexibility makes RevPAR useful for comparing performance across different time frames and property sizes.

What this means: The dual-formula structure of RevPAR gives operators two ways to diagnose performance. If RevPAR drops, the question becomes: is the problem rate (ADR), occupancy, or both?

What Is the Difference Between RevPAR and ADR?

ADR, or Average Daily Rate, measures the average price at which rooms are sold. The formula is total room revenue divided by the number of rooms sold. Unlike RevPAR, ADR completely ignores unsold rooms. A hotel could have a very high ADR but low occupancy, resulting in a mediocre RevPAR.

AltexSoft, a hospitality technology consultancy, explains that RevPAR incorporates both price and occupancy, accounting for every room in inventory. ADR only reflects the average price of rooms that were actually sold. This distinction matters because a hotel can appear to be performing well on ADR while leaving significant revenue on the table through empty rooms.

Which metric matters more for profitability

Neither metric tells the full story alone. ADR reveals pricing power and rate strategy. RevPAR reveals how effectively the hotel converts its total room inventory into revenue. A hotel with rising ADR but falling RevPAR may be pricing itself out of the market. Conversely, rising RevPAR with stable ADR suggests occupancy gains are driving performance.

For investors and underwriters, RevPAR is often the preferred metric because it provides a size-agnostic view of revenue performance. Adventures in CRE, a commercial real estate education platform, notes that RevPAR is central to hotel valuation because it allows comparison across assets of different sizes.

The trade-off: ADR is simpler to calculate and directly reflects rate strategy, but RevPAR gives a more complete picture of revenue efficiency. Smart operators track both.

What Is the Difference Between Occupancy and RevPAR?

Occupancy rate is a pure percentage: rooms sold divided by rooms available. It tells you how full the hotel is but says nothing about the price paid for those rooms. A hotel at 100% occupancy could be giving rooms away at $50, generating far less revenue than a hotel at 70% occupancy with an ADR of $300.

RevPAR solves this by blending occupancy and rate into a single dollar figure. SiteMinder emphasizes that RevPAR measures how effectively a hotel turns available rooms into revenue by combining both dimensions. A hotel manager who only watches occupancy might celebrate a full house while missing that rates were too low to maximize profit.

RevPAR combines rate and occupancy

The relationship is multiplicative. A 5% increase in occupancy at the same ADR raises RevPAR by 5%. A 5% increase in ADR at the same occupancy also raises RevPAR by 5%. But when both move in the same direction, the effect compounds. A hotel that raises ADR by 5% and occupancy by 5% sees RevPAR increase by 10.25%.

Why this matters: Occupancy alone can mislead. A hotel that drops rates to fill rooms may achieve high occupancy while RevPAR stagnates or falls. RevPAR forces operators to balance rate and occupancy together.

Is a Higher or Lower RevPAR Better?

Higher RevPAR is generally better because it indicates the hotel is generating more revenue per available room. An increase in RevPAR signals that average room rate, occupancy, or both are rising, according to Amadeus Hospitality. However, context matters. A very high RevPAR relative to the competitive set may indicate the hotel is pricing above market, which could suppress occupancy over the long term if demand softens.

RevPAR vs. industry average

The most useful comparison is not against an absolute number but against the hotel’s own comp set. A RevPAR Index of 100 means the hotel is exactly at market average. Above 100 means outperformance. Below 100 signals underperformance. Mews notes that this index is widely used by revenue managers to track competitive position.

Optimization beyond “higher is always better”

Yield management is about finding the optimal balance between rate and occupancy that maximizes total revenue. A hotel could theoretically push RevPAR very high by raising rates to the point where only a few rooms sell, but total revenue would be low. The goal is not the highest possible RevPAR in isolation but the RevPAR that produces the best overall financial outcome for the property.

The catch: RevPAR is a top-line metric. It does not account for costs, ancillary revenue, or profitability. A hotel with high RevPAR but high operating costs may be less profitable than a hotel with moderate RevPAR and lean operations. For a fuller picture, operators turn to metrics like TRevPAR (Total Revenue per Available Room) or GOPPAR (Gross Operating Profit per Available Room).

Step-by-Step: How to Calculate RevPAR for Your Hotel

Calculating RevPAR requires only two data points: total room revenue and total available rooms for the same period. Here is the process, adapted from guidance by SiteMinder and Mews.

  1. Determine the period. RevPAR can be calculated for a single night, a month, a quarter, or a full year. Choose the period that matches your reporting needs.
  2. Calculate total room revenue. Sum all revenue from room bookings during that period. Exclude food and beverage, spa, parking, and other non-room revenue.
  3. Calculate total available rooms. Multiply the number of physical rooms by the number of days in the period. For a 100-room hotel over 30 days: 100 × 30 = 3,000 available room nights.
  4. Divide. RevPAR = Total room revenue ÷ Total available room nights.
  5. Verify with the alternative formula. Calculate ADR (room revenue ÷ rooms sold) and occupancy (rooms sold ÷ rooms available). Multiply them. The result should match step 4.

For example, a 150-room hotel generates $180,000 in room revenue over 30 days. Available room nights = 150 × 30 = 4,500. RevPAR = $180,000 ÷ 4,500 = $40. If the hotel sold 3,000 room nights, ADR = $180,000 ÷ 3,000 = $60, and occupancy = 3,000 ÷ 4,500 = 66.7%. RevPAR = $60 × 0.667 = $40. Both formulas confirm the same figure.

What to watch: Be consistent in how you count available rooms. Some operators exclude out-of-order rooms, but the standard practice is to count all physical rooms. Changing the denominator changes the result and makes comparisons unreliable.

“Revenue per available room (RevPAR) is the hospitality industry’s gold standard for measuring top-line performance in a hotel, portfolio, market segment or geographic area.”

– CoStar / STR editorial team, Hotel performance data and benchmarking provider

“RevPAR represents the revenue generated per available room, whether or not they are occupied.”

Amadeus Hospitality, Hospitality technology provider

Related reading: Hotel Property Management Central Coast: Top Companies 2025Renaissance Hotels: A Complete Brand Guide for Travelers

Additional sources

wallstreetprep.com, hotelsmarters.com, cloudbeds.com, youtube.com

The bottom line: wallstreetprep.com, hotelsmarters.com, cloudbeds.com, youtube.com

For a thorough explanation of RevPAR, refer to this RevPAR calculation guide that covers the formula and examples.

Frequently Asked Questions

What is RevPAR in simple terms?

RevPAR stands for Revenue Per Available Room. It helps hotels understand how much revenue each available room – whether sold or not – brings in. It’s calculated by dividing total room revenue by total available rooms.

How do you calculate RevPAR?

RevPAR = Total Room Revenue ÷ Total Available Rooms. Alternatively, RevPAR = Average Daily Rate (ADR) × Occupancy Rate. Both formulas yield the same number.

What is a good RevPAR number?

Good RevPAR depends on hotel tier and location. According to CoStar/STR benchmarks, economy hotels range from $50 to $100, midscale from $100 to $200, and luxury above $300. Always compare against your own competitive set.

What’s the difference between RevPAR and ADR?

ADR (Average Daily Rate) is the average price for a sold room. RevPAR includes occupancy. A hotel can have high ADR but low occupancy, resulting in low RevPAR. Both matter.

What is the revenue impact of a RevPAR increase?

A $10 RevPAR increase for a 200-room hotel over 365 nights equals $730,000 in additional annual revenue.

What is the 5-10 rule in hotels?

The 5-10 rule is a pricing heuristic: for every 5% increase in occupancy, you can increase ADR by 10% without losing demand. It is a common guideline used in revenue management.

What are the 3 C’s of hospitality?

The 3 C’s of hospitality are Cleanliness, Comfort, and Consistency. Another common set is Communication, Care, and Creativity.

Sources cited

  • CoStar / STR – Industry benchmarking authority
  • Amadeus Hospitality – Hospitality technology provider
  • SiteMinder – Hotel distribution platform
  • Mews – Property management system provider
  • AltexSoft – Hospitality technology consultancy
  • Key Data Dashboard – Vacation rental data provider
  • Investopedia – Financial education resource
  • Adventures in CRE – Commercial real estate education