The White Lion Hotel in Deniliquin, a freehold pub-motel on Russell Street, has been a fixture of the Riverina town for decades. This article examines its bistro menu, accommodation, and current sale campaign, drawing on verified property listings, review platforms, and the venue’s own official channels to help you decide whether to stay, dine, or invest.

Last checked: 2026-07-11

Location: 53 Russell Street, Deniliquin NSW 2710 · Type: Freehold pub, hotel, and motel · Meal service: Lunch 12pm-2pm, Dinner 6pm-8pm Tuesday to Saturday · Contact: (03) 5881 2699 / whitelionhotel@outlook.com

How we researched this

Last checked: 2026-07-11.

Sources reviewed: official property website, Facebook business page, TripAdvisor reviews, commercial real estate listings, industry news coverage, Australian Good Food Guide, review aggregator, business-for-sale directory.

No on-site visit, no staff interview, no independent price verification for menu items.

White Lion Hotel at a glance

1 Location & site
2 Accommodation & facilities
  • Nine ensuited motel rooms, a two-bedroom manager’s residence, public bar, TAB, drive-through bottle shop, and bistro (JLL Hotels & Hospitality Group)
3 Meal service
4 Sale status
  • Expressions of Interest closing 20 March 2025, with weekly revenue estimated at $44,000 across food, beverage, accommodation and gaming (JLL Hotels & Hospitality Group)
Detail Information
Location53 Russell Street, Deniliquin NSW 2710
TypeFreehold pub, hotel, and motel
Meal serviceLunch 12pm–2pm, Dinner 6pm–8pm Tuesday to Saturday; Sunday lunch 12pm–2pm
Contact(03) 5881 2699 / whitelionhotel@outlook.com
Site area2,317 m²
Building area950 m²
Motel rooms9 ensuited rooms + 2-bedroom manager’s residence
Gaming entitlements3
Weekly revenue estimate$44,000 (food, beverage, accommodation, gaming)

Where is the White Lion Hotel?

The White Lion Hotel occupies a corner site at 53–57 Russell Street, Deniliquin, in the Riverina region of New South Wales, approximately 285 km north of Melbourne and 725 km south-west of Sydney, according to PubTIC. The property sits on a 2,317 m² parcel with a 950 m² building footprint, as listed by Ray White Deniliquin.

The corner location on Russell Street places the hotel within walking distance of the town centre, making it a convenient stop for travellers on Highway B75. Deniliquin’s event calendar, particularly the Deni Ute Muster, drives seasonal demand for accommodation and bar trade, according to industry coverage from Accom Properties.

The bottom line: The White Lion’s corner site and highway proximity make it a visible stop for both locals and passing travellers, with event-driven peaks that boost its accommodation and bar revenue.

Does the White Lion Hotel still exist?

Yes, the White Lion Hotel continues to operate as a hotel-motel with a public bar, TAB, drive-through bottle shop, bistro, and nine ensuited motel rooms, according to the venue’s official website. The Facebook page, managed by the venue, shows recent posts confirming meal service hours: lunch from 12pm to 2pm and dinner from 6pm to 8pm, Tuesday to Saturday, with Sunday lunch served 12pm–2pm.

The hotel’s official site promotes “Hot Food and Cold Beer” as its core offering, listing Carlton beer on tap and a bottle shop stocking wine, spirits, and ready-to-drink beverages. The property is currently being marketed for sale by JLL Hotels & Hospitality Group via Expressions of Interest, but it remains open for business under the current operators.

The bottom line: The White Lion is fully operational, serving meals six days a week and offering motel accommodation, even as a sale process runs in parallel.

What is the story behind the White Lion?

The White Lion Hotel has been held by the Strongman family for approximately 36 years, according to PubTIC. The family’s decision to sell, driven by retirement, has put the freehold going concern on the market for the first time in nearly four decades. The property is listed as a landmark freehold in the Murray region, with three gaming machine entitlements in a tightly held NSW market, per JLL.

The name “White Lion” itself references a rare colour mutation of the African lion, but the Deniliquin property’s story is grounded in regional pub culture rather than mythology. The hotel has operated as a multi-revenue business — bar, bistro, bottle shop, TAB, gaming, and motel — serving locals and travellers alike.

The pattern: Long-term family ownership followed by a retirement sale is common among regional Australian pubs, but the White Lion’s diversified income streams and gaming entitlements add investment appeal beyond the typical freehold.

White Lion Hotel Deniliquin Menu

The White Lion’s bistro serves Modern Australian cuisine, according to its listing on the Australian Good Food Guide. The venue’s official site promotes “Hot Food and Cold Beer” as its signature offering, with Carlton beer on tap and a bottle shop stocking wine, spirits, and ready-to-drink beverages.

Reviewers on Clubs and Pubs Near Me describe the bistro food as generous portions, good value for money, and classic pub meals. One reviewer wrote: “Totally recommend eating here. Food portions were very generous, taste great and value for money. Bar staff were very friendly.” Another noted: “Awesome food and great service. Very friendly staff, great food, the atmosphere is very relaxing,” as quoted on the hotel’s testimonials page.

Meals are available Tuesday to Saturday for lunch (12pm–2pm) and dinner (6pm–8pm), with Sunday lunch served 12pm–2pm, per the Facebook page. The Australian Good Food Guide lists the cuisine as Modern Australian, though specific menu items and prices are not published online.

The bottom line: The bistro focuses on hearty, well-priced pub classics, with consistent positive feedback on portion size and value, but a full menu with prices is not publicly available.

Tip for diners: Meal service runs Tuesday to Saturday for lunch and dinner, plus Sunday lunch. Call ahead on (03) 5881 2699 to confirm availability, especially during event periods like the Deni Ute Muster.

White Lion Hotel Deniliquin Reviews

On TripAdvisor, the White Lion Hotel is ranked #4 of 5 small hotels in Deniliquin, with 22 traveler reviews spanning 2023 to 2025. Reviewers consistently highlight good pub food at fair prices and efficient service. One 2024 guest described it as the “Best hotel motel in Deniliquin,” praising daily room servicing, air conditioning, good meals at good prices, cold beer, and great staff.

On Facebook, the venue has logged 651 check-ins, with community posts reflecting similar sentiment about friendly bar staff and generous bistro portions. A reviewer on Clubs and Pubs Near Me noted: “Bar staff were very friendly,” while another on the hotel’s testimonials page praised the “awesome food and great service.”

Two reviewers mentioned the generous portions and value for money, while a third highlighted the relaxing atmosphere. These three independent accounts support a generalisation that the bistro delivers hearty, well-priced meals.

The pattern: Across TripAdvisor, Facebook, and review aggregators, the White Lion earns consistent praise for its food quality, portion size, and friendly service, though the small sample size (22 TripAdvisor reviews) limits statistical depth.

“Good pub food at pub prices arrived, without any great wait. Thoroughly enjoyed and when next visiting, I’m sure we will return and eat where the local eat.”

TripAdvisor reviewer

White Lion Hotel Deniliquin For Sale

The White Lion Hotel Motel has been marketed for sale after approximately 36 years of ownership by the Strongman family, who are looking to retire, according to PubTIC. The sale has been handled through multiple campaigns with varying price guidance.

An earlier campaign by Accom Properties and PubTIC advertised the property at an asking price of about $1.5 million, with an estimated 13.2% return. Later, Ray White Deniliquin listed the freehold going concern at $2,700,000 (walk-in walk-out), citing a 950 m² building on a 2,317 m² site. Most recently, JLL Hotels & Hospitality Group launched an Expressions of Interest campaign closing 20 March 2025, marketing the hotel as yielding approximately $44,000 per week in revenue across food, beverage, accommodation, and gaming.

The JLL campaign highlights three gaming machine entitlements, nine ensuited motel rooms, a two-bedroom manager’s residence, and a drive-through bottle shop as key assets. The price variation between campaigns — from $1.5 million to $2.7 million — may reflect changes in valuation, earnings, or vendor expectations over time.

What to watch: The EOI deadline of 20 March 2025 is a key date for prospective buyers. The price range across campaigns suggests room for negotiation, depending on the buyer’s assessment of the hotel’s revenue mix and growth potential.

Note on price variation: Earlier informal Facebook group posts quoted a guide price around $975,000, but this figure is not corroborated by formal agency listings. Always refer to the current agent’s campaign for accurate pricing.

Alternatives in Deniliquin

For travellers considering other options in Deniliquin, The Globe Hotel is a nearby alternative pub with its own bistro and bar. While the White Lion offers motel accommodation, a drive-through bottle shop, and gaming, The Globe may appeal to those seeking a different atmosphere or location within town. Checking both venues’ current meal service hours and room availability is recommended before booking.

The trade-off: The White Lion’s combination of motel rooms, bistro, bottle shop, and gaming gives it a broader revenue base than a standard pub, but travellers prioritising a specific location or style may prefer The Globe.

Accommodation and pricing

The White Lion Hotel offers nine ensuited motel rooms, plus a two-bedroom manager’s residence, according to JLL. Room rates are not published online, but the hotel’s TripAdvisor listing and reviews suggest competitive pricing for the Deniliquin market. One 2024 reviewer praised “good meals at a good price” and noted daily room servicing and air conditioning as positives.

The property’s weekly revenue estimate of $44,000 spans food, beverage, accommodation, and gaming, indicating that accommodation is one of several income streams rather than the sole focus. For budget-conscious travellers, the motel-style rooms likely offer a more affordable option than larger chain hotels in the region.

The bottom line: Room rates are not publicly listed, but the motel’s positive reviews and competitive positioning suggest good value for Deniliquin. Contact the hotel directly for current pricing.

Related reading: Empire Hotel Townsville: History, Sale Status & GuideAussie Hotel Shepparton: Menu Prices, Entertainment & Location

For those exploring the region, the Pretty Pine Hotel review offers another well-rated country pub option just 15 km from Deniliquin.

Frequently asked questions

What type of accommodation does the White Lion Hotel offer?

The hotel has nine ensuited motel rooms and a two-bedroom manager’s residence, as listed by JLL Hotels & Hospitality Group.

What are the meal service hours?

Lunch is served 12pm–2pm and dinner 6pm–8pm, Tuesday to Saturday, with Sunday lunch from 12pm–2pm, per the venue’s Facebook page.

Does the hotel have gaming machines?

Yes, the White Lion holds three gaming machine entitlements, as confirmed by JLL’s sale campaign.

What is the contact phone number?

The hotel can be reached at (03) 5881 2699 or via email at whitelionhotel@outlook.com.

How many TripAdvisor reviews does the hotel have?

As of September 2025, the White Lion Hotel has 22 traveler reviews on TripAdvisor, with an overall positive rating.

Is there a Facebook page for the hotel?

Yes, the venue maintains an active Facebook page under the name “White Lion Hotel Deni,” with 651 check-ins and regular posts on meal service hours.

What is the street address of the White Lion Hotel?

53–57 Russell Street, Deniliquin, NSW 2710, Australia.

Is the White Lion Hotel currently on the market?

Yes, the freehold going concern is being marketed for sale via JLL Hotels & Hospitality Group, with Expressions of Interest closing 20 March 2025.

Our recommendation

For travellers seeking a straightforward, well-reviewed motel stay with a solid bistro and cold beer in Deniliquin, the White Lion Hotel delivers consistent value. Diners will appreciate the generous portions and friendly service, while investors should note the diversified revenue streams and gaming entitlements that underpin the current sale campaign. Contact the hotel directly for current room rates and meal availability.

Sources cited

  • White Lion Hotel official website — branding, core offering, contact details
  • White Lion Hotel Deni Facebook page — meal service hours, operational updates
  • Ray White Deniliquin listing — address, building area, land area, price guidance
  • JLL Hotels & Hospitality Group (LinkedIn) — revenue estimate, gaming entitlements, EOI closing date
  • PubTIC — sale history, family ownership context, Deniliquin regional profile
  • Accom Properties — earlier sale price, vendor motivation, bottle shop details
  • TripAdvisor — traveler reviews and ranking
  • Australian Good Food Guide — cuisine type listing
  • Clubs and Pubs Near Me — user reviews and address
  • White Lion Hotel testimonials page — customer quotes